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Q: Why Target Marketing?

"If you build it, they will come," goes the adage.read more

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Carving a Niche

Do you have a niche?read more

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The Spin Cycle

No matter how long commercial real estate professionals have been in the business, the same marketing challenges rise to the surface year after year.read more

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Meet the Press

In the past several years, real estate has moved center stage into the media spotlight.read more

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The Ultimate Payoff

Executing a successful Web site marketing strategy requires careful planning, meticulous attention to detail, and an investment of company resources.read more

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Monitor Your Marketing

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Problem Property

After a year of marketing an older, vacant, 65,000-square-foot office building in downtown Minneapolis to call centers and technology hubs, Aaron Barnardread more

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Off the Fence

After years of owning and operating a unique entertainment destination on the outskirts of Williamsburg, Va., Jack Barnett faced a tough financial decision: sell the 79.6-read more

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Sites Unseen

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Marketing Matters

When record-breaking property sales make front-page news and 1031 and cap rate join the lexicon of backyard barbeque chatter, the industry has arrived.read more

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A+ Strategies

While some tenants enjoy the perks and tolerate the high rents of class A properties, many prefer the idea of lower rental rates and fewer amenities, particularly in anread more

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How Do Auction Sales Work?

Commercial real estate auction sales differ somewhat from traditional brokerage sales.read more

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Impress the Press

When you pick up an industry publication or log onto your favorite commercial real estate news site, chances are you read articles that quote commercial real estate experts.read more

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Marketing for Today’s Market

In this economy, everyone is looking for a deal.read more

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Fast Pitch

The tour was set for 1:00 p.m.read more

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Marketing Properties Beyond the "For Sale" Sign

Though we've all read reports on the changing nature of the workplace and its implications for the commercial real estate industry, the fundamentals of marketing a property remain read more

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Marketing Resource Guide

The Power of Positive ThinkingThe right attitude can make all the difference in property potential. Nov.Dec.06 read more

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